Topic: Essays

Last updated: April 13, 2019

6) The main peculiarity of political discourse is that it contains mostly those text types which have a manipulative intention as a prevailing one. Among the political text types of a manipulative kind we can see political interviews, slogans, announcements, articles in special party papers and certain messages in electronic mass media. Nevertheless, the most remarkable type of manipulative messages which function within political discourse is the text type of pre-election propaganda speeches. As a rule, the texts of such speeches have some structural and intentional characteristic features which make it possible to consider these speeches as a definite text type. All speeches contain special etiquette phrases greetings and words of appreciation, they have prognostic character, the main communicative intention of such speeches is that of promise.

In addition to that, pre-election propaganda speeches have one more interesting peculiarity, the collective recipient of the speech is fully or partly aware of the manipulative character of the message. In other words, recipients guess or understand which effect is planned to be achieved by the producers of pre-election propaganda speeches before the election. One of the most frequently used rhetorical devices is the use of first-person plural widely used in pre-election speeches. Political speeches, especially those delivered at party conventions or other collections of listeners who share the platform or party of the speaker, are generally delivered in the first-person plural, rather than singular.

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